Archives for Blog

Clear the Clutter – Video on Your Website

Have you notice more and more that social media post have a video instead of pictures? Facebook, Twitter, Instagram, LinkedIn. Is it mandatory to implement video on your website now? No. But in the near future it will be if you want the ability to place your website on the first page of Google. Advice – Two ways to start thinking about video on your website. Budget money to hire someone to create a video for your website in 2018. Investigate how to create one yourself on your smart phone. Important! Google owns YouTube. Make sure your video is uploaded
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Useful Link! – Video On Your Website

A few facts about the importance of thinking about the future of video on your website. Video is projected to claim more than 80% of all web traffic by 2019. Adding a video to marketing emails can boost click-through rates by 200-300%. Embedding videos in landing pages can increase conversion rates by 80%. 90% of customers report that product videos help them make purchasing decisions. According to YouTube, mobile video consumption grows by 100% every year. Video ads now account for more than 35% of all ad spending online. 59% of company decision makers would rather watch a video than read an article or blog
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Clear the Clutter Your Website Must Be Responsive

If Google says it then your need to be doing it. No questions asked. What is responsive website design? Responsive website design means it will view properly on tablets and mobile phones. A responsive website design is very important in regards to Google search standings. If your website is not responsive, Google will penalize your website and it will rank low on Google search. Also, 80% of all local searches are on mobile phones. If your website is not responsive (views properly on tablets and mobile phones) it will be difficult for the viewer to read and they will most
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Keeping Your Content Current is Key!

Keeping your website content current is important for a few reasons. The websites that people visit over and over again are the ones that consistently update their information. Some businesses shy away from this because they fear it will be time-consuming. However, it doesn’t have to be – below are some quick and easy tips on ways to keep your content current: Specials: Offering weekly or monthly specials is one way to get people to keep checking your site. It’s a win-win situation: your customers feel appreciated, and you get the constant flow of traffic to your site. Events: Is
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Top Five Reasons You Should Have A Website

The fact of the matter is this: the majority of people go to Google when they are seeking a good or service. And if you are lacking a website, you’re missing out on incredible opportunities to boost your brand awareness and ultimately increase your bottom line. Below are five reasons why having a website is critical: Get more business: The Internet is the modern day phone book. The days of pulling out the Yellow Pages to look up a local dentist or plumber or tax attorney are gone. Instead, people hop on their computer or even their smart phone to
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